Twenty years building rights-cleared data and content businesses. Now building at the Agentic AI × Blockchain convergence.

Joined shortly after the company's Enterprise Ireland HPSU designation. Helped build it from a microfilm-conversion service into the world's largest commercial Irish newspaper archive, with a digital platform live since 2009.

Owned product, institutional B2B/B2G sales, rights and licensing, and earned-media positioning. Continually expanded the corpus across national and regional press — most recently the Irish News, Belfast Telegraph, Mayo Examiner, and The Corkman.

Today the de facto reference resource for Irish journalism, genealogy and academic research — and exactly the kind of rights-cleared, multi-century text corpus that LLM training and on-chain content-provenance protocols are actively sourcing in 2026.

Founded a D2C e-commerce business converting the INA content asset into personalised consumer products. Thousands of books sold. Profitable since launch. Still operating twenty years on, without external capital.

Secured licensing contracts with Mediahuis, Irish Times Group and Irish Examiner Group, powering publisher-branded white-label storefronts at irishindependent.memorablemoments.ie, irishtimes.memorablemoments.ie and irishexaminer.memorablemoments.ie.

Full P&L ownership: pricing, merchandising, performance marketing, supply chain (bindery partner network), fulfilment, customer ops, finance.

Founded a print/digital hybrid — a photo book with QR-linked video playback. Successfully crowdfunded on Kickstarter (campaign closed November 2022).

Post-launch retention and repeat-order data failed to confirm PMF. Sunset the line in 2023 rather than burn further capital. Documented deliberately: knowing when to kill a product is the single highest-leverage skill in senior product leadership. Most operators can't do it.